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Privacy Policy

Last updated: March 2026

GIMZWARE.ai ("we," "us," or "our") operates the Loo Review mobile application and website (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

We handle your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

1.1 Information You Provide

  • Account Information: Email address, username, and optional profile details when you create an account.
  • User Content: Reviews, ratings, photos, and comments you submit.
  • Communications: Messages you send us for support or feedback.

1.2 Information from Third Parties

If you sign in with Apple, Google, or Facebook, we receive only the information you authorise them to share (typically name, email, and profile picture). We never receive or store your social login passwords.

1.3 Information Collected Automatically

  • Device Information: Device type, operating system, and unique device identifiers.
  • Usage Data: Pages visited, features used, time spent, and crash reports.
  • Location Data: With your consent, we collect your location to show nearby facilities. You can disable this in your device settings at any time.

1.4 Purchase and Virtual Currency Data

If you make in-app purchases or earn virtual currency ("Flushes"), we record the transaction type, amount, and platform receipt data (Apple App Store or Google Play). Payment card details are handled entirely by Apple or Google and are never collected by us.

1.5 Advertising Data

We use Google AdMob to display advertisements. AdMob may collect device identifiers, IP address, and usage data to serve relevant ads. On iOS, ad personalisation requires your consent via the App Tracking Transparency prompt.

You can opt out of personalised advertising through your device settings. We also display optional rewarded video ads that let you earn Flushes; completion is verified server-side.

1.6 Photo Content Moderation

Photos uploaded with reviews are automatically screened for content safety before becoming visible to other users. This processing is performed solely for safety and policy compliance. Photos that fail moderation are rejected and not published.

2. How We Use Your Information

  • To provide, maintain, and improve the Service
  • To create and manage your account
  • To display reviews, ratings, and other user content
  • To show relevant toilets near you
  • To respond to enquiries and provide support
  • To send administrative messages, updates, and security alerts
  • To detect, prevent, and address technical issues, fraud, or abuse
  • To comply with legal obligations and enforce our policies
  • To conduct analytics and improve our Service

3. Legal Basis for Processing (UK GDPR)

  • Contract: Processing necessary to provide the Service you requested.
  • Consent: Where you have given explicit consent (e.g., location data, marketing).
  • Legitimate Interests: For improving our Service, security, and fraud prevention.
  • Legal Obligation: Where required by applicable law.

4. How We Share Your Information

  • Publicly: Reviews, ratings, and usernames you make public are visible to other users.
  • Service Providers: Third-party vendors who perform services on our behalf (hosting, analytics, email delivery).
  • Legal Requirements: When required by law or to respond to legal process.
  • Protection: To protect the rights, property, or safety of us, our users, or others.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets.

We do not sell your personal information to third parties.

5. Data Retention

  • Account data: retained while your account is active.
  • User content: retained until you delete it or your account.
  • Usage data: typically retained for up to 2 years.
  • Support communications: retained for up to 3 years after resolution.

After account deletion, we may retain anonymised data for analytical purposes.

6. Your Rights (UK GDPR)

Under the UK GDPR, you have the right to:

  • Access a copy of your personal data.
  • Rectify inaccurate data.
  • Erase your data ("right to be forgotten").
  • Restrict processing of your data.
  • Port your data to another service.
  • Object to processing based on legitimate interests.
  • Withdraw consent at any time.

To exercise these rights, contact us at support@gimzware.ai. We will respond within one month.

You may also lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal information, including encryption in transit and at rest, access controls, and regular security assessments.

No method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.

8. International Data Transfers

Your data may be transferred to and processed in countries outside the UK. We ensure appropriate safeguards are in place, such as UK adequacy decisions, standard contractual clauses, or other approved transfer mechanisms.

9. Children's Privacy

The Service is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware of such data, we will delete it promptly.

10. Third-Party Links

Our Service may link to third-party websites or integrate with third-party services. This Privacy Policy does not apply to those third parties. We encourage you to review their privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy and updating the "Last updated" date. Continued use of the Service constitutes acceptance of the updated policy.

12. Contact Us

GIMZWARE.ai
Email: support@gimzware.ai


By using Loo Review, you acknowledge that you have read and understood this Privacy Policy.

Questions about this document? Contact us at support@gimzware.ai

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